Marketing Communications Management. Analysis, Planning, Implementation, 2 Revised edition, Paperback - Paul Copley

Detalii:

First rate and comprehensive. This book has got it just right: a rich blend of academic underpinning and practical examples in a very readable style. You are encouraged to participate in the almost distance-learning approach and via the innovative and thought provoking stop-points - Martin Evans, Senior Fellow, Cardiff Business SchoolPublisher: SAGE Publications LtdAuthor(s): Paul CopleyNumber of pages: 480Publication date: 2014Dimensions: 265 x 197 x 22Cover type: Paperback / softback

Pret:

517.99 ^RON

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Alte detalii:

Magazin: Elefant.ro
Brand: Sage Publications Ltd