Media Economics, Paperback - Adam Swift

Detalii:

A concise introduction to the key ideas and issues in the study of media economics, drawing on a broad range of case studies - from Amazon and Twitter, to Apple and Netflix - to illustrate how economic paradigms are not just theories, but provide important practical insights into how the media operates today.

Pret:

254.99 ^RON

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Alte detalii:

Magazin: Elefant.ro
Brand: Macmillan Education Uk